Pssssst sssssay hello to the all new Brocock Atomic XR !!!

Airgun Nation

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Aug 24, 2020
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Available in the UK as a carbine

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Available in the USA as a 2 in-1 pistol & carbine

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I see its now avail at AoA. Looks interesting. 

Is it worth the $1500, aside from the tacticool styling... specifically any alternatives at that price range (give or take) with similar power (and easy power adjustability)?

For those that hunt, how often do you see yourself switch from 20fpe to 4fpe? Or find 20-12fpe, used more? Just curious.

Heard .177 is avail... not sure when.
 

...The fair price for this little sexy gun is 800-900$...

That sounds like an excellent market opportunity you have uncovered. You should start making them and selling them for $900.

I will be the first in line to buy one!

Haha... same here. Would be very nice.

Overall am sure there's a market for such a design/concept as this Atomic XR, asidefrom being just another offering because they can.

The price is what has me scratching my head as to what that market is/where it fits. Anyway no idea... just throw the questions out there for thought/conversation thats all. Am sure it is well made/quality material.
 
Unfortunately the days of what many consider to be 'fair' or 'reasonably' priced imported air guns are gone for some time, maybe forever.

- At the rate the current administration is spending/trying to spend/printing money, the value of US currency has dropped against international currencies. Therefore the price an importer/distributor pays in US dollars has gone up.

- While this has been improving, UK manufacturing is not as highly or fully automated as is manufacturing in many other 'hi-tech' countries. Employees who can be considered 'craftsmen' as opposed to 'operators' are still at a higher proportion in UK manufacturing companies. 

- Craftsmen based manufacturing can provide products which have a higher level of fit & finish and functionality, but at a cost. Products can be made cheaper elsewhere, but may not have the same level of finish, or may not function as well out of the box.

- Product support and warranty is expensive. IIRC Brocock has a 3 year warranty in the US (and maybe limited lifetime if purchased through AOA?). Many other guns have maybe a 1 year warranty. But that is only the first part of this equation. Brocock/AOA (or Precision Airgun Distribution) have a demonstrated history of:

- Being accessible for contact by an individual requiring support;

- Having a stock of repair parts in-country;

- Having a capable staff to perform repair work.

The length of a warranty is meaningless unless it is backed up by the 3 activities stated above. And supporting those 3 activities in the US is not free, and is ultimately priced into every gun sold.

- The Atomic XR is a little bit 'new and different' in an airgun market which is currently very hot. So many new shooters coming into airguns. Relatively little inventory available to purchase. Maybe Brocock decides internally "let's add $100 to the MSRP of this new gun since the market is so hot right now." Why not? If it sells for the price, great, and we have another manufacturer who remains financially solvent and can support all of their products. If it doesn't sell at that price, mark it down as a sale. Win-Win for them.


 
First & foremost the Atomic XR was designed with the proper field target specs to be a PCP pistol

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From my understanding Brocock is having difficulty with their pistol license, so they integrated a butt stock so that it can be sold in the UK as a carbine rifle. It arrives in the USA in carbine form and AoA then adds the pistol/power adjustment as shown here by AEAC

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I haven't put it over the chrony yet, but it looks like 30 shots at 20 FPE in .22 caliber https://www.airgunnation.com/topic/new-brocock-atomic-xr-pistol-and-compact-carbine/?view=all#post-1005733


 
Good looking little thing. There are a few in this group already including AAA, RAW, Benjamin, Edgun, and FX.

Seems to be a bit underpowered considering the overall trend in the states is “more bigger stronger”. It does fit the explorer/backpacker hole quite well.. given that you don’t consider other options such as powder burners, takedown bows, and slingshots. As dreamy as it sounds to take any pcp into the woods and to get lost for a couple of weeks, it’s not terribly practical outside of concept. I rather rely on my takedown bow for both survival and safety. 

Still, these Daystate Brococks sure are nice in many ways. 

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First & foremost the Atomic XR was designed with the proper field target specs to be a PCP pistol

Screen Shot 2021-05-21 at 3.32.53 PM.1621629220.png


From my understanding Brocock is having difficulty with their pistol license, so they integrated a butt stock so that it can be sold in the UK as a carbine rifle. It arrives in the USA in carbine form and AoA then adds the pistol/power adjustment as shown here by AEAC

Screen Shot 2021-05-21 at 3.23.28 PM.1621628746.png


I haven't put it over the chrony yet, but it looks like 30 shots at 20 FPE in .22 caliber https://www.airgunnation.com/topic/new-brocock-atomic-xr-pistol-and-compact-carbine/?view=all#post-1005733


... that magazine is brilliant! I can’t believe that it took this long for someone to invent a two-in-one thingy.

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edit: never mind, that is not a mag (I reread the post), and I also noticed the lack of a pellet hole. Now that the cat is out of the bag, all you manufacturers listen close, START PRODUCING DUAL PURPOSE MAGS! 
 
Unfortunately the days of what many consider to be 'fair' or 'reasonably' priced imported air guns are gone for some time, maybe forever.

- At the rate the current administration is spending/trying to spend/printing money, the value of US currency has dropped against international currencies. Therefore the price an importer/distributor pays in US dollars has gone up.

- While this has been improving, UK manufacturing is not as highly or fully automated as is manufacturing in many other 'hi-tech' countries. Employees who can be considered 'craftsmen' as opposed to 'operators' are still at a higher proportion in UK manufacturing companies. 

- Craftsmen based manufacturing can provide products which have a higher level of fit & finish and functionality, but at a cost. Products can be made cheaper elsewhere, but may not have the same level of finish, or may not function as well out of the box.

- Product support and warranty is expensive. IIRC Brocock has a 3 year warranty in the US (and maybe limited lifetime if purchased through AOA?). Many other guns have maybe a 1 year warranty. But that is only the first part of this equation. Brocock/AOA (or Precision Airgun Distribution) have a demonstrated history of:

- Being accessible for contact by an individual requiring support;

- Having a stock of repair parts in-country;

- Having a capable staff to perform repair work.

The length of a warranty is meaningless unless it is backed up by the 3 activities stated above. And supporting those 3 activities in the US is not free, and is ultimately priced into every gun sold.

- The Atomic XR is a little bit 'new and different' in an airgun market which is currently very hot. So many new shooters coming into airguns. Relatively little inventory available to purchase. Maybe Brocock decides internally "let's add $100 to the MSRP of this new gun since the market is so hot right now." Why not? If it sells for the price, great, and we have another manufacturer who remains financially solvent and can support all of their products. If it doesn't sell at that price, mark it down as a sale. Win-Win for them.


If they mass produced these in Vietnam, the price would come down several hundred or so. But, then we would complain that a third world nation is making them. The prices are fixed by demand and by the fact that these companies are relatively small. They have a good amount of overhead for what they turn out. Fifteen years ago I thought $800 was a lot for an airgun. Five years later, I thought $1,600 was a lot for an airgun. Just this week, I considered purchasing a Red Wolf thinking that it was a steal considering the price a Delta Wolf will fetch.

The prices are what they are because this is what we all are paying. If we stop buying them, the pricing will go down until all remaining stock is “liquidated”. Then, those airgun companies go belly up, and we are left with fewer or no options..

If you and I decided not to buy this due to price, more than likely someone else will.

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Looks like a great offering from Brocock and will certainly fill someone's pcp handgun needs! I am pleased to see more PC handguns being developed. Soon we will have mainstream .357, .45, and .50 cal pcp handcannons! 

But for me personally, I can get a lot more rifle (and materials) for $1,499. I would buy another Taipan Veteran, this time in .25 cal.
 
Brocock makes some fine rifles. Perhaps this pistol/carbine will increase their visibility.

I'm glad to see that there are an increasing number of lighter pcp airguns becoming available. I think AGT's Vixen is going to be a major contender in the under 5 pound category. It's a wonderful and fairly powerful little rifle. (Spits out 16 grain pellets at 800 fps.)